The rappers weren't afraid to call out the violence of former Atlanta drug unit the Red Dogs or former President Bill Clinton (referring to him as Bill Clampett, a reference to the Beverly Hillbillies character Jed Clampett). Atlanta was largely benefiting from its status as "The City Too Busy To Hate" (they'd go on to host the Olympics one year after Soul Food was released), but Goodie Mob spoke for the Black residents who were surviving off the scraps leftover by the white and Black elite. Released at a time when Atlanta was still fighting to prove that the city, and the South, had something to contribute to hip-hop, Soul Food stood as an example of the consciousness the region was capable of. On their debut album, Goodie Mob took the term "soul food" and transformed it into a metaphor for the experiences of the working class in the "Dirty South." Today, those dishes are an integral part of the broader American palate, as is Southern hip-hop. Soul food is a quintessential element of African-American culture, standing as an example of the way enslaved Africans took the scraps they were given and nourished their families. "Who's that peeking in my window? POW! Nobody now!" they chant, putting the industry on notice and calling fans - and all Southern rappers after them - to come correct and join the front lines. The peerless production of Organized Noize (Rico Wade, Sleepy Brown and Ray Murray) and the spiritual force of their Dungeon Family (iconoclast duo OutKast, rappers Killer Mike and Big Rube, funk singer Joi and others) propel these foot soldiers to stand guard, glocks cocked and ready to take aim at any enemies, one verse at a time. And so begins the debut song from four survivors of the so-called war on drugs, who at once detail Black folks' complicity in trafficking, abuse and glorification of illicit crime, declaim any confidence in governmental intervention and refuse to succumb to imminent doom and gloom on the hallowed ground they would famously dub "the Dirty South." In fact, as CeeLo Green, T-Mo and Big Gipp join the phantasmagoria with confessions and observations, they dare to weave a host of Orwellian conspiracy theories for a class-stratified nation too busy to care, decrying the nightmarish corruption and surveillance, historical and present day, that's dependent upon Black communities' implosion and self-destruction.
Holle'n they got rank." Surely, not even Scorsese and his whitewashed Taxi Driver lens could make Goodie Mob founding member Khujo's vision any less horrific. Reporting to you live from "the traps" of "the city too busy to hate," a voice, like buckshot, breaks the ragged silence, only to unsettle you further with 28 words so at war with the 16 counts they fall within that you know you'll never see Atlanta's longtime slogan or hear Southern hip-hop the same again: "When. or even a Miami Beach rumpshakin' set with Uncle Luke. Then the keys add an even lower D and A pattern in the mix with an unassuming drum-and-bass line that lets you know you're not in Hollywood on Elm Street the Bronx projects riot-riven, post- Boyz n the Hood South Central L.A. A psychedelic guitar lick frets, no, chokes a note for five supple seconds to trip you out, seeming to signal that Jimi Hendrix and Freddy Krueger are back from the dead, the latter surely to shank you. It also received rave reviews from VIBE who claimed, “…the Louisville native shines on this outing, as well as the entirety of his new project.” Stereogum added, “Even with all those big stars on the album…Bigger Than Life Or Death never loses its sense of personality.” This month Gee was also recognized by Billboard who crowned him as “July’s R&B/Hip-Hop Rookie of the Month.A pianist taps out a low D and a syncopated D-minor blues chord. The mixtape went on to receive acclaim from several media outlets including XXL, OkayPlayer, Brooklyn Vegan, Complex, Fader and more. He is also set to perform at Rolling Loud: New York and Rolling Loud: California as well as Made In America.īigger Than Life Or Death marks Gee’s label debut and the project is jam-packed with star-studded collaborations from Future, Gotti, Young Thug, Lil Durk, and Pooh Shiesty. Most recently, Gee made his major festival debut at Rolling Loud: Miami, where he performed several songs from Bigger Than Life Or Death and performed alongside Dugg. The video also includes appearances from the CMG team – including head honcho Yo Gotti and, once again, rising star 42 Dugg – as they celebrate how all the hard work has finally paid off. In the visual directed by Diesel Films, Gee surrounds himself with good company and finds himself living life to the fullest. The video follows Gee’s “Riata Dada,” which dropped at the end of July to celebrate the new tape debuting at No.1 on Apple’s All Genre chart.